L/O; Blumbr & Katz researched how and why people select certain media Products over others

They came up with 4 main rules:

• Entertainment; offers distraction from the world
• Personal Identity: helps up consider who we are; what ideas and values we identify with.
• Relationships: we find things we can share and discuss with others 
• Information: new information we want yo know or take pleasure in knowing 

Photography Challenge

Giants and Monsters


Reflection


Jump Photo


Looking Up


Looking Down


Patters in nature


Hand Stars

The Lego Movie; Poster Campaign

L/O. To explain effectiveness of the campaign; to analyse using uses & Gratification theory

The campaign produced a variety of teaser posters with a strong brand image



Blue colour palette
female as passive
femininity - hair, make-up, freckles, lashes

















analyse how the lego movie posters use stereotypes to crete representations that appeal to the films target audience and are easily understood?

do it yourself stop asking kids to do it for you. u lazy slob

Skills Development; Photoshop

11/06/1

Skills Development; Photoshop

L/O: To explore and develop creative techniques in Photoshop

Colour Popping:

Graduated Fade: